MOTORS GROUPExplore the website ↗MAVI MOTORS GROUP / 04 / ATELIER
The selected Atelier direction: fine architectural lettering, steel blue, silver, and a lighter perspective on automotive luxury.
MOTORS GROUP
THE IDENTITY
Fine, carefully spaced letters create an architectural signature. An open A echoes the V; steel blue brings depth, while chalk and silver keep the identity light.
Download the vector wordmark ↓THE EXPERIENCE
The Atelier wordmark now meets a darker, performance-inspired website focused on pre-owned vehicles. Scenic aerial imagery, condition, history, and everyday fit bring the experience closer to buying and selling a car. French and English live in the same experience.
The presentation shows proposed applications. Physical mockups and automotive scenes are illustrative; final production artwork can be refined around the selected identity.
Open the website ↗